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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

Met Gala 2024: The Most Talked About Moments Online

Uncategorized

By Michaela VoglMay 7

...What were the highlights of the Met Gala 2024? We analyzed the online conversation and here are the most talked about moments, celebrities, and designers....

blog article

Social Media Sentiment Analysis: Decoding Public Opinion in 2024

Uncategorized

By BrandwatchAug 30

...Explore the latest trends, tools, and techniques in social media sentiment analysis to understand and improve public perception of your brand in 2024....

blog article

53 Incredible Facebook Statistics and Facts

Marketing

By Kit SmithJun 1 2019

...ghest engagement So there you have it, the most up-to-date facts and statistics on Facebook that we could find. While these statistics provide an interesting overview of Facebook users, tools like Brandwatch can provide real-time, in-depth insights and analytics about your audience, brand or competit...

blog article

The Psychology of a Call to Action that Converts

Marketing

By Kit SmithJul 29 2016

...redit card required. Free for 30 days Create your free-forever account Emphasize the benefits Some emphasize what a good time you’ll be having once you’ve purchased/signed up. You can just imagine yourself having a much better and easier life once you’ve clicked that button. Start receiving the benef...

blog article

Small Businesses Need to Rethink Their Social Media Endeavours

Marketing

By Joakim NilssonAug 13 2013

.... I’m thinking primarily of the SMB brick & mortar-style companies – the smaller shops and restaurants – that seem be to be struggling with really using social media for anything more than maintaining a questionable presence. I recently met with a very ambitious and successful restaurant owner. She r...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.