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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

Interview: How Social Analytics Works at the 2nd Biggest Brand in the World

Marketing

By Joel WindelsFeb 1 2016

...for companies like Walmart concerns the impossible-to-avoid emergence of social media. Data derived from social media and online conversations, and just what firms are supposed to do with it, has been one of the most disruptive themes to hit businesses as the wave of digital transformation continues...

blog article

The US Open Social Media Analysis: Grand Slam, Big Data

Online Trends

By DDI LatamSep 21 2018

...In which our friends at DDI Latam share their insights on the US Open conversation in Latin America, generated using Brandwatch....

blog article

Hiring for the Future: Building a Team Fit for a Social Business

Marketing

By Joel WindelsAug 17 2016

...tial. Yes, they may often come from typically left-brain academic programs. What none of that will give you, though, is this fearsome will to beat the puzzle. Find those guys. WILL MCINNES, CMO AT BRANDWATCH   Andy Frawley is CEO at Epsilon, an organization of over 5,000 employees that describes itse...

blog article

BrandwatchTips: The Official 2015 Social Data Cheat Sheet

Marketing

By Phill AgnewFeb 23 2015

...ide.   Create Rules in mentions/ Use the mentions component to set up Rules instead of going into the Tools section.   Download and upload dashboards/ Rather then recreating an existing dashboard from scratch, download your dashboard and upload it. Single mention view shortcuts Pos, Neu, Neg/ Use the...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.