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[Free Virtual Summit] Brandwatch Spark, Nov 19-21

Join industry pioneers at Spark to uncover cutting-edge insights and innovations shaping the future of marketing.

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Report

Social Outlook

...graphic 200 million conversations. Over 250 brands. 13 industries. One definitive report on the state of social. The definitive annual report on the state of social...

Guide

Social Plus: For Marketers Tired of Siloed Data

...Some things are better together. Including data. Learn how to drive greater insight and opportunity with a 360-degree approach. See integrated marketing in action: Social + Sales Social + Search Social + TV Data Social + Web Analytics Some things are better together. Learn how to drive greater insig...

Report

2022 Digital Marketing Trends

Nobody could have predicted the events of the past two years. But as we slowly emerge out of the pandemic, it is apparent that there’s been a radical shift in the way companies do business. As we transition into 2022, the main goals of every business should be to understand shifting consumer needs a...

Report

The Social Outlook

...graphic 200 million conversations. Over 250 brands. 13 industries. One definitive report on the state of social. The definitive annual report on the state of social...

social-media-marketing
Guide

The Complete Social Media Marketing Guide

...s full marketing potential. Whether you're new to social media marketing or want to refresh your strategies, this step-by-step guide will help you to: Define your goals and choose the right platforms for your business Take customer service on social media seriously Build a following organically Maste...

Report

The State of the Higher Education Social Media Marketing Profession in 2021

...Discover what’s trending in social media marketing in higher education and learn about the tools and strategies that'll set you up for success....

Report

Digital Marketing Trends 2023

This free, bookmarkable report reveals: The 10 biggest digital marketing trends that will impact marketers this year Inspiration and a truckload of examples from real brands Advice on how to tap into trends in a meaningful way that makes sense for your brand Perspectives on when to jump on the bandw...

Guide

Using Social Media Analytics to Amplify the Voice of the Customer

...finding your customer's voice helps with everything from improving products to spotting a crisis before it happens. It all comes down to effective social listening and analysis. Read our free guide now to find out how to get started. It's time to really listen to the voice of your customers....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.