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[New Report] State of Social 2024

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blog article

First Came Pancakes Then Came Lent: What Are People Giving Up This Year

Marketing

By Jasmine JaumeFeb 12 2013

...t are you giving up this Lent? Do these findings correlate with your own plans? Plus, if that’s not enough Lent-related data for you, check out these awe-inspiring pancake facts.    ...

blog article

Ocado Strikes Blow To Groupon Rival Crowdity

Uncategorized

By Dominick SoarJun 24 2011

...round the very concept of consumers being able to obtain large discounts if they share the offer with enough of their peers, has been defeated by its own success. The lesson? If you are going to take on the biggest social-buying service out there, don’t allow your suppliers to limit the quantity of r...

blog article

Online Reputation Management in the Financial Services Sector

Marketing

By Chelsea FearFeb 12 2014

...channels, forums are a cornerstone of digital peer-to-peer advice and reviews and thusly should not be overlooked. With personal finance being a topic which concerns most and worries many, it is unsurprisingly a matter regularly discussed on consumer rights and advice forums. Brands can develop strat...

blog article

SKY, DDB & Game of Thrones: A Social Media Campaign That Reigns Supreme

Marketing

By Hannah TregearJul 8 2014

...target=”https://www.brandwatch.com/case-study-game-of-thrones/”] The Goal – Strength in Numbers   With the start of Game of Thrones season four, Sky – who have the exclusive rights to broadcast Game of Thrones in New Zealand – saw an opportunity to use the excitement and anticipation of Game of Thron...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.