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By Phill AgnewMay 19 2015
...y for something that will genuinely enhance their experience. So, as companies like Barco work on creating the ‘cinema of the future’ they should focus on just one thing – enriching the movie experience. Note: All of the data presented in this article was collected by Brandwatch Analytics – a world-l...
By Ruxandra MindrutaAug 25 2017
...u have to keep your eyes and mind open for what’s coming next. Businesses that don’t accept the fact that AI will affect their industry won’t exist in 5-10 years. The equation is simple: AI improves the product, increases profits while collecting the data that helps improve AI. It’s a magical loop. B...
By Dinah AlobeidAug 16 2017
...ese metrics tell nothing about social’s effect on business outcomes, but they do help frontline staffers understand which content is capturing the attention of your social audiences. Here at Brandwatch, we believe in the far-reaching value of social data. But we also know social is even more powerful...
By James LovejoyMay 28 2014
...t with the brand’s ideal. While most social media managers, having had experience with each platform, naturally make distinctions between the type of material they use on each website, taking a step back to truly understand why these differences exist helps ensure a clearly defined presence on each s...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.