[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Joel WindelsFeb 14 2012
...ek” OR socialmediaweek OR smw*) AND site:(twitter.com OR facebook.com)) This will pick up all mentions of any of the three terms shown in bold, as long as it is from either Twitter or Facebook. It will also pick up all Twitter mentions and replies to the official Twitter accounts, as they all feature...
By Kit SmithNov 5 2015
...h it will take time to discover best practice. If search is to become a new way to reach out to consumers, content will need to be search friendly as well as social friendly. While shareability will still be an important factor in getting content seen, ignoring SEO can now damage the reach potential...
By Iris VermerenDec 10 2014
...these 3 facts: Social media has a 100% higher lead-to-close rate compared to outbound marketing. Only 40% of marketers feel their current online marketing mix meets sales pipeline needs. 78.6% of sales people using social media to sell outperform those who aren’t using social media. 1/ Clarifying the...
...What trends are transforming the retail industry? We analyzed millions of online consumer conversations to identify what’s shaping the retail sector in the year ahead. What can millions of digital data points tell us about emerging trends in the retail industry? Find out in our new report....
By Natalie MeehanMay 9 2017
...ntities, and behavior are just too complex for one-size-fits-all solutions. In this presentation Paul Siegel will explore some of the disastrous real-world consequences of overly simplistic metrics and suggest how tools from information theory and statistics can help us tell the right stories and mak...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
