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[New Report] State of Social 2024

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blog article

Writing Accurate Queries: Listen Again to Our Webinar

Marketing

By Jasmine JaumeOct 14 2013

...: or site: and then enter the link, e.g. NOT site:www.brandwatch.com (not that you’d ever want to exclude our website, obviously!)   Q: Does it make a difference whether you’re using capital letters or not? A: Only when you are using raw: which makes your search case sensitive. Otherwise, you can wri...

blog article

Case Study: How American Airlines’ Social Hub Powers Insights to the Whole Business

Marketing

By Alex JonesFeb 9 2018

...jpg”]Learn how American Airlines powers an entire business communication hub with Vizia.[/bw_banner_cta] In the age of viral cell phone videos and social media mishaps, how does the world’s largest airline prevent potential PR crises? Learn how Brandwatch helps American Airlines provide data for ever...

blog article

AR Data: Which Brands Are Storming Ahead When it Comes to AR?

Online Trends

By Gemma JoyceOct 27 2017

...the comfort of the consumer’s own couch. https://www.youtube.com/watch?time_continue=57&v=UudV1VdFtuQ Novelty fizzles Right now, there seems to be a real excitement around AR among consumers and the popularity of IKEA’s Place app is a good example of how new technology can be used to engage people w...

blog article

Interview: How EDF Energy Turns Big Data into Actionable Data

Marketing

By Kit SmithApr 18 2016

...is part of a team of five who oversee all digital communications across six business units, with teams ranging in size. John spoke of the main challenges in his role at EDF Energy. Firstly, ensuring teams are able to measure success; to have a proper measurement framework in place to understand the R...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.