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[New Report] State of Social 2024

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blog article

(No Subject): Five Tips for Constructing Effective Email Subject Lines

Marketing

By Drew DarnbroughAug 23 2013

...as some great advice on that front, advising would-be subject line auteurs that when it comes to subject lines, don’t sell what’s inside. Tell what’s inside.   3/ Include numbers According to Constant Contact, including numbers in your email subject line not only helps to set reader expectations for...

blog article

Commentary: The Loving (But Deadly) Kiss of Radically Flatter Management

Marketing

By Jono MarcusMay 24 2017

...tem it is right you leave, but what price are the companies paying for this ‘brain drain’? In return for not being able to move upwards, staff are usually given a tangible stake in the firm from day one, unconditionally (at least with decision-making). But, why should a new recruit with no skills or...

blog article

Turkey is all a-Twitter: The Politics of Social Media

Marketing

By Dinah AlobeidMar 25 2014

...tly used words. Timing is Everything   To further validate our data, we compared the volume of tweets posted in a specific time period on Wednesday, March 19 before the ban went into effect, and on Friday, March 21 immediately following the ban. By further narrowing the parameters of our data set, we...

blog article

The Best Twitter Analytics Tools

Marketing

By Iris VermerenJul 6 2022

...ng an understanding of someone’s Twitter account. Completely free, you just plug in their username and you get a bunch of data. There’s quite a range. Some is really basic, such as follower counts and the date the account was created. Other information is more in-depth, with top topics, hashtags, and...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.