Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Phill AgnewFeb 2 2015
...optimize the value of all of your social activity Competitive Benchmarking: Compare your performance to your competitor and examine what worked and what didn’t Comparing mentions of Premier League competitors over the last 7 days. Customer Service: Allowing for proactive / intelligent prioritized soc...
By Gemma JoyceApr 10 2018
...sugar tax conversation revealed a number of health-related complaints. And people don’t want to pay more for the same product (or the same for a smaller version of that product). It’s a sticky situation. The ideal way for brands to get around this is to find healthier alternative ingredients to their...
By Ronald van LoonMay 15 2017
...s data and avoid the penalties associated with non-compliance. How does GDPR impact data-driven organizations? The General Data Protection Regulation (GDPR) stands out from all existing regulations because of its breadth of client data protection. From conditions on cross-border data transfer to the...
By Joakim NilssonAug 13 2013
.... I’m thinking primarily of the SMB brick & mortar-style companies – the smaller shops and restaurants – that seem be to be struggling with really using social media for anything more than maintaining a questionable presence. I recently met with a very ambitious and successful restaurant owner. She r...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.