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[New Report] State of Social 2024

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blog article

NYK Conference Live: Day Two

Marketing

By Natalie MeehanMay 11 2016

...urning a massive messy pile of data into tangible business outcomes. Yes it can be done. #NYKCONF pic.twitter.com/5FiulQblFM — Tracy Bell (@TBellwether) May 11, 2016 NYK LIVE: 1.42pm CST – Masterclass Track And over at the Masterclass Track we’ve got Brandwatch expert Nicole breaking down how to make...

blog article

Getting to Know You: A Complete Guide to Customer Research

Marketing

By Kit SmithSep 28 2016

...g the most traffic, helping you to discover which sites are most commonly used by your customers. Surveys Online surveys can be easily set up with sites like Survey Monkey. This allows you to ask specific questions, although you need to take response bias into account. Competitor analysis Looking at...

blog article

Beyond Social Media Monitoring: Dealing With What You Find

Marketing

By Dan VirgillitoApr 2 2013

...e reading it will do business with you. 2. Ripoff sites Sites like Ripoff Report and Pissed Consumer are very useful platforms for reporting and finding out illegal behaviour and unethical companies. However, they can’t verify if the information provided by users is good or not, so somebody who doesn...

blog article

Gleanster’s Social Listening Report: Why Use Social Listening Tools?

Marketing

By Gina HortonDec 16 2013

...ed; the rankings disclosed were determined by the experience of top industry practitioners. We’ve provided a roundup of the findings, including the top three reasons to implement a listening platform, as well as which tools are the highest performers in each area.   Why invest in a monitoring tool? E...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.