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[New Report] State of Social 2024

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blog article

Will Data Privacy Concerns Burst Social’s Bubble?

Online Trends

By Steve RichardsJan 22 2014

...overnments accessing personal information feels uncomfortable. But online sharing continues to grow. People haven’t left Facebook in their millions. Why? This observation ties into a wider debate. Facebook regularly comes under fire for changing its privacy policies – but carries on opening up person...

blog article

Supercharging Your Social Engagement With a Little Gamification

Marketing

By Megan DoughertyNov 27 2013

...n There are a huge variety of ways to gamify your comments. You can have a comment of the week feature, where you promote someone who really excels at contributing to the discussions (reward!). You could also install a comment plugin that allows users to up or downvote comments they like or dislike,...

blog article

Social Data Gets The X Factor [infographic]

Uncategorized

By Paul ShepherdDec 12 2013

...tter as a whole create an excellent second screen experience but I also think that there will be another step very soon. We can’t be far away from Twitter defined endings to drama serials, or social camera views where the public choose what they want to see when. I know that there have been steps in...

blog article

10 Reasons Why Your Social Media Reports Are Useless

Marketing

By Jim ReynoldsJul 2 2014

...ts   This one is a personal pet peeve of mine and comes with experience. Take your time and make sure your fonts, formatting and colors are on brand. It takes a few moments and makes the difference between a well received deck and a memo asking to fix X, Y & Z before forwarding.   /8 Make sure the se...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.