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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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A Tale of Two Tech Giants: Why You Can’t Always Trust The Buzz Alone

Marketing

By Phill AgnewOct 17 2014

...brandwatch.com/wp-content/uploads/2014/10/Consumer-Tech-Thumbnail.png” ]Learn how brands like Sony, Microsoft, and Samsung are using social media to fuel change within their marketplace.[/bw_banner_cta] Estimating how a product will fare in its market before its release is vital to every product laun...

blog article

Study: Using Social to Raise Awareness & Educate a Generation

Marketing

By Hannah TregearMar 17 2015

...television show in real-time. Utilizing the minute-by-minute feature within Brandwatch, Check One Two were able to understand the exact moments, down to the minute, that caused the peaks in conversation, what topics drove a change in sentiment and surfaced new audiences to engage with. Astoundingly,...

blog article

The 2024 Social Media Image Sizes Guide

Marketing

By Michaela VoglDec 12 2023

...Find all the right social image and video sizes and dimensions for Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (formerly Twitter), YouTube, and Snapchat in this comprehensive guide....

blog article

The Marketer of 2018: Using Social Data to Improve ROI

Marketing

By Nick TaylorNov 20 2017

...on ROI. It better equips you to target niche, hard-to-reach audiences with a highly relevant message that actually speaks to their needs. You can find people based on how they self identify in their bios or the specific topics they talk about. You can then learn more about how they feel about your pr...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.