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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Guide

Consumer Research: Building Better Personas

...Learn to build audiences and personas that deliver real value for your business....

Case Study

The Economist

The Economist used Brandwatch Vizia to amplify the online conversation beyond the three locations and capture the world’s reaction to the debate during the 24-hour event. The Economist used the Vizia platform to amplify the online conversation beyond the three locations and capture the world’s react...

Case Study

Carlsberg

Guide

Using Social Media Analytics to Amplify the Voice of the Customer

...'t be underestimated. We explain how finding your customer's voice helps with everything from improving products to spotting a crisis before it happens. It all comes down to effective social listening and analysis. Read our free guide now to find out how to get started. It's time to really listen to...

Guide

The 2020 Guide to Expert Crisis Management

...actice. Discover how to: Plan effectively Monitor comprehensively Assess intelligently Respond tactfully Plus, how to learn from previous crises and prepare for any issue – known, or unknown. When a crisis hits, it’s critical to be ready. This guide is designed to give your organization the best chan...

Report

The 2017 Brand Visibility Report

We spent four months analyzing 100 million images shared online to find: How often brands are photographed online The demographics of those sharing images Which brands are pictured more by influencers The sentiment attached to each brand’s images And the 100 most visible brands online   100 million...

Report

AI-Powered Consumer Insights for the Asia-Pacific Region

...use AI-Powered Consumer Insights to improve their business, specifically in the APAC region. We will review: Brand analysis: Discover how your brand fares in the eyes of consumers Campaign analysis: Evaluate campaign success and monitor for flashpoints Audience analysis: Uncover target audience demog...

Guide

The Power of Peer-to-Peer Recommendations on Reddit

...lts on and off the Reddit platform. This guide will help you: Understand the role Reddit conversations play in driving purchase decisions Learn how to leverage Reddit communities to drive business success Teach you how to analyze subreddit recommendations like a pro And more The aim of this guide is...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.