Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Natalie MeehanOct 21 2016
...ti-bullying charity. Download it! https://twitter.com/ChildrensComm/status/788686000847515649 We’ve also been studying what you guys have been talking about throughout the event. Looks like Dr Paul is a big hit once again… https://twitter.com/Brandwatch/status/789420980406018049 11.51am – Getting to...
By Natalie MeehanOct 18 2017
...tities, and behaviour are just too complex for one-size-fits-all solutions. In this presentation Paul Siegel will explore some of the disastrous real-world consequences of overly simplistic metrics and suggest how tools from information theory and statistics can help us tell the right stories and mak...
By Ksenia NewtonAug 1
...Despite tight budgets, consumers are willing to splurge on the right experiences....
By Iris VermerenDec 10 2014
...these 3 facts: Social media has a 100% higher lead-to-close rate compared to outbound marketing. Only 40% of marketers feel their current online marketing mix meets sales pipeline needs. 78.6% of sales people using social media to sell outperform those who aren’t using social media. 1/ Clarifying the...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.