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593 items found for %22social presence showdown%22/feed/rss2/feed/rss2/

blog article

Event 101: Don’t Speculate … Evaluate!

Marketing

By Chelsea FearSep 10 2014

...evaluating the reactions of attendees to a brands presence at an event, it can then be determined if it has all been worth it. But, what are those key metrics that you should be measuring and how do you determine what has worked for your brand? We have already highlighted how to use SMM before and du...

blog article

The Genius of Social Media for Small Businesses

Marketing

By James TimpsonOct 1 2014

...ing you to expand your outreach. By maintaining a presence on websites such as Facebook, Twitter and Pinterest, it’s easier for your content to reach new eyes—and the best part is, it happens naturally! Users can share your posts, re-tweet your updates, and pin your ideas, – check out the traffic on...

blog article

Monster: Powering Real-time Engagement with a Social Media Center

Marketing

By Hannah TregearSep 30 2014

...as the first job search company with a solely web presence. Gone were the trips into town to look in a dusty window for a new career. With a click, a whole host of enticing opportunities were right in front of you. They’d done something new. Something game-changing. Since then, Monster has embraced t...

blog article

A Guide to Social Listening for Your Business

Marketing

By Phill AgnewNov 6 2014

...o track specific segments to analyze their online presence.” However we like to take a simpler spin on it: “the act of using technology to track what is being posted online”. In essence any social listening platform will allow you to do one key thing at its core; tally the volume of instances that a...

blog article

John Lewis, Monty the Penguin and the Power of Putting Digital First

Online Trends

By Natalie MeehanNov 10 2014

...t know it’s a John Lewis ad. But we do. The brand presence is so strong, from the first few bars of the John Lennon track covered by Tom Odell, to the familiar directing style of Dougal Wilson, that we just know. Instead of using their two minutes of airtime to drive a hard sell, they instead spend t...

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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.