Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Phill AgnewMar 20 2015
...o match presentations on success stories with step-by-step how-tos, meaning clients could put into action many of the insights they had heard. Ross Barrett gave us a walk-through demonstration of how to set up purchase intent Queries within the Brandwatch Analytics platform. An intent Query is a way...
By John WieberApr 22 2015
...he Internet of Things, even offline advertising becomes online advertising and all of it can become “smarter” with increased click through rates, higher conversion rates, and a better return on investment. A great example of new smart advertising is a campaign from Apotek. The Swedish pharmacy came u...
By Nick TaylorApr 24 2015
...also has obvious problems. You mixed a dangerous combination of ingredients A common Query type is one that asks for ‘any of these words’ AND ‘any of those words’. This is particularly useful for writing intent to purchase Queries. But beware! Words can change their meanings and the wrong combinatio...
By Matt PearsonApr 29 2015
...the stream, and so create this rather cool ventral-groove effect. The whale’s-eye view of the election is a subtly different story than the buzzboard, where the tracked topics are the results of specific Queries. The whale’s topics are derived from a broader dataset, the same data used for our previo...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.