Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Joel WindelsFeb 14 2012
...ters. Social Media Monitoring is an area that companies are gradually coming to accept as an essential aspect of their business. How have Ford used monitoring tools to find insights in data? There’s the notion that if you can’t measure it, you can’t manage it. While that’s mostly true, we’re inte...
By Joel WindelsMar 29 2012
...r that random tagging can also be done after an in-query search or after filtration, meaning you can get a random sample of a specific type of mentions, not just a sample of all your data. It’s also a handy technique to randomly split up workloads if you’re validating or otherwise working with lots o...
By Felicia SavageApr 19 2012
...aw attention to practices that might otherwise be missed, but these online communities also ensure effective communication and word-of-mouth, and may well cut down on the number of patients who defer going to the doctor until it is too late....
By Gareth HamMay 3 2012
...own on social media does help to unearth the popularity of the Conservative candidate. Matching Brandwatch findings to opinion poll data, you’d be silly to bet against Boris come May 3. We’ll have continued analysis on our blog and across our social media channels in the coming weeks, so make sure yo...
By Felicia SavageMay 24 2012
...on as a maker of automobiles, taking on a business-to-business marketing approach means connecting with a new consumer base and competing with better-established businesses for the attention of those customers. And that consumer base is being increasingly found in a global market, thanks to Volvo’s e...
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