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746 items found for trend watch
By Dinah AlobeidMar 31 2014
...l media command centers are at the center of this trend, and have been proliferating across every industry from travel to financial services to food and beverage companies. Capitalizing on the highly anticipated (by some) How I Met Your Mother series finale airing tonight, fast-food chain Wendy’s iss...
By David CarrilloApr 10 2014
...a sophisticated set of query operators. Yay Brandwatch! Pro Tip: Looking for more content opportunities? Here are 7 ways to generate content ideas people actually care about. 3) Supplementing Cross-Channel Campaigns Back in 2011, Jim Lecinski of Google published a book titled ZMOT: Winning the Zer...
By Ruxandra MindrutaApr 30 2014
...active airlines have a better reputation? Brandwatch research reveals that indeed, airlines with an effective social media presence garner a much more positive customer service reputation than those that are less active. While it is indisputable that a traveler’s customer service experience doesn’...
By Joel WindelsApr 25 2014
...as a reader? Well, it’s indicative of an emerging trend. Any old brand can ‘be human’, ‘use hashtags’, engage in a ‘two way conversation’ and all the other trends spouted at marketing events in 2010. Being innovative and different is hard. If you’re looking for the next level in brand marketing, it’s...
By Joakim NilssonMay 13 2014
...able that their audience talks about. Instead the trend is that such sports books are focused on delivering a great product, good odds and customer service. This is what fuels the social media buzz from its audience. Such an example is 188bet. The brand’s own 7,000 Twitter followers is dwarfed by the...
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