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889 items found for trend watch/feed/rss2/
By Dinah AlobeidMar 25 2014
...n? Did anyone even care? What was going on!? Brandwatch was on the case… Having built the Brandwatch system for the purpose of monitoring real world events, we were keen to put our technical muscles to work and analyze relevant data to quickly determine how the ban had affected Twitter usage in Turke...
By Dinah AlobeidMar 31 2014
...l media command centers are at the center of this trend, and have been proliferating across every industry from travel to financial services to food and beverage companies. Capitalizing on the highly anticipated (by some) How I Met Your Mother series finale airing tonight, fast-food chain Wendy’s iss...
By David CarrilloApr 10 2014
...a sophisticated set of query operators. Yay Brandwatch! Pro Tip: Looking for more content opportunities? Here are 7 ways to generate content ideas people actually care about. 3) Supplementing Cross-Channel Campaigns Back in 2011, Jim Lecinski of Google published a book titled ZMOT: Winning the Zer...
By Ruxandra MindrutaApr 30 2014
...active airlines have a better reputation? Brandwatch research reveals that indeed, airlines with an effective social media presence garner a much more positive customer service reputation than those that are less active. While it is indisputable that a traveler’s customer service experience doesn’...
By Joel WindelsApr 25 2014
...as a reader? Well, it’s indicative of an emerging trend. Any old brand can ‘be human’, ‘use hashtags’, engage in a ‘two way conversation’ and all the other trends spouted at marketing events in 2010. Being innovative and different is hard. If you’re looking for the next level in brand marketing, it’s...
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