[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Eugene KasinskyyDec 13 2013
...s. This is a real opportunity to develop that much-sought-after ‘viral reach.’ 2/ Twitter has changed its Direct Messaging rules Before, you could only send direct messages to another Twitter user if you followed them and they followed you. Now, you can send DMs to your followers. You don’t need to...
By Ashley VerrillJan 8 2014
...king for and two, educate first-timers on the most-common capabilities and social software categories. To use the map, users can either click on any logo in the “home screen” and a box will pop-up with more information about that application, or they can use the filter to check off features and find...
By Ruxandra MindrutaJan 20 2014
Social media monitoring is coming of age. Share-of-voice, buzz volumes and other common outcomes of a listening program are starting to look a bit dated, as enterprise-level social media monitoring platforms offer the possibility to go into more depth and get highly sophisticated, specific data. Div...
By Jasmine JaumeFeb 13 2014
...s feature set is particularly useful for market researchers, community managers, PR and campaign managers who want to: Better understand the topics of conversation among specific segments of the audience for improved targeting Find and engage with influencers in specific industries and markets Unders...
By Joakim NilssonFeb 11 2014
...jectives, strategies, budgets or organizations. A company in search of itself in the social media playground is signified by: Lack of goals, objectives and strategies with your social media activities Social media is confined to one person or a very small team usually within marketing & communication...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
