[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Martin ThomasJan 9 2018
...g and how it helps them cut through layers of well-massaged, CEO-friendly content and hear the actual voice of customer. 5. Celebrate the role of social data in shaping the big, business-critical strategic decisions, rather than simply its use as a means of informing the creative development process....
By Brian MechemAug 28 2018
...As a brand, how do you stay on top of your influencer marketing game? How do you make sure your brand survives in this immensely competitive world? We share five best practices to keep your competition on their toes....
By Gemma JoyceJun 25 2018
Our "Fake it 'til you make it" blog series zooms in on the shiny veil social media can place over shaky foundations. Our second instalment focuses on how glitzy storefronts don't always represent glitzy products, featuring an interview with someone who made $10k from naming cheap watches after Itali...
By John StevensAug 1 2018
...From UX to creating positive emotions - the most valuable brands on the planet can teach us all a thing or two about branding, as John Stevens writes....
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
