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[New Report] State of Social 2024

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blog article

News: Brandwatch and Twitter Expand Strategic Partnership

News

By Giles PalmerApr 26 2017

...nto Brandwatch’s suite of analytics to solve real business challenges.” Anthony Noto, COO/CFO Twitter.   Together we’ve helped over 1,300 brands and agencies gain access to key business and consumer insights. We’re excited to work closely with Twitter to develop new and exclusive solutions for our cu...

blog article

The Complete Guide to Market Analysis

Marketing

By Kit SmithNov 16 2016

...ize and competitive analysis – How large, and how competitive, is the market? Who are you competing against? The growth of the market – Does the market have a history of growth that is likely to continue into the future? Market trends – How is the market changing? What are the most important factors...

blog article

B2B Content Marketing: Only as Strong as its Weakest Link

Marketing

By Peter MorganOct 3 2016

...of success, content marketing strategies should encompass organic, earned and paid outreach – and such paid outreach needn’t break the bank. LinkedIn, Twitter, and Facebook all provide excellent routes through which B2B marketers can find and target niche audiences on modest budgets – and thanks to e...

blog article

Vizia: Announcing New Google Integrations, and Extra Social Visualizations

News

By Will McInnesMay 31 2017

...ss your Vizia installation. Perhaps the CFO gets ecommerce goal completions, the CMO gets conversions data, each of the brand managers see campaign performance, while you decide to show a big fat Unique Visitors KPI in the corporate reception areas (maybe, because it’s the Vizia Hub is that flexible...

Case Study

AOL

...Understand how AOL used Brandwatch Analytics to reveal consumer insights on the automotive industry that, without social intelligence, would have been missed....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.