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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

Webinar Round-Up: Sharing Social Intelligence Across The Business

Marketing

By Ruxandra MindrutaDec 5 2016

...of the biggest weaknesses in traditional market research, when it comes to the type of questions and responses and the way surveys are being framed: “from that bias perspective, I think social is a huge improvement over a lot of traditional research efforts”. The age of the customer power shift: thre...

blog article

A Data Portrait of Tweeters in the USA

Online Trends

By Gemma JoyceJan 25 2017

...ir own identities. Sports and family are the most common interests we found, with music, business and books coming in their hundreds of thousands afterward. It should be noted that we also included organizational accounts in this data set, meaning that there are both individual tweeters who are peopl...

blog article

Introducing the Dashboard Wizard: Making Social Analytics 10 Times Faster

News

By Nick TaylorFeb 7 2017

...yself in the past, the Dashboard Wizard has now become my go-to starting point and helped spark new dashboard ideas for even deeper monitoring and insights. Jason Andrus – Vice President, Social Media and Brand Management – FXCM Because these Dashboards are exactly the same as ones you could have mad...

blog article

Artificial and Augmented Intelligence: Talks with Intel’s Chief Data Scientist, Bob Rogers

Marketing

By Ronald van LoonAug 2 2017

...ral organizations to incorporate AI by using state-of-the-art tools for machine, deep and memory based learning, which form AI’s core. Follow Ronald van Loon, Top Ten Global Influencer for Big Data, IoT, and Machine Learning on LinkedIn and Twitter for further interesting reads. If you’re interested...

blog article

Selling Yourself: Internal Marketing Tactics for Consumer Insights Professionals

Marketing

By Dinah AlobeidAug 3 2017

...short email? Shoot one over with a bulleted, easy-to-read note on how marrying web traffic with social data revealed that late-time internet perusers are your untapped customer base. If you’re a Vizia user, create a dedicated scene tile to showcase insights as they happen, in real time. What better...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.