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[New Report] State of Social 2025

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blog article

Social Data Reveals the Trends Influential Food Bloggers Are Tweeting About Most 2016

Online Trends

By Gemma JoyceAug 24 2016

...trumental in seeing these (sometimes random) food trends explode on the internet, so Brandwatch React decided to take a look at 250 of the most influential food bloggers and vloggers on Twitter to see what insights could be gleaned from diving into the data surrounding their conversations. Having use...

blog article

Guest Commentary: Mapping the Sophistication of Social Data Use-cases

Marketing

By Joel WindelsAug 24 2016

...ules of this game dictate that standing still and watching what happens is the most dangerous tactic possible. The old techniques will deliver increasingly marginal returns, and the bold and the brilliant will continue to widen the gap as value from social data grows into a real and powerful competit...

blog article

“Donald Trump is a _____”: The Internet Speaks

Online Trends

By Gemma JoyceAug 26 2016

...g user base so it will be interesting to see how Clinton’s mentions compare. Are you a journalist looking to cover our data? We have plenty more. Email us react@brandwatch.com for more information [bw_banner_cta type=9][/bw_banner_cta]   The Brandwatch React team analyzes data surrounding description...

blog article

Mobile Banking & Online Banking: Assessing the Now to Plan for the Next

Marketing

By Irelyn AkersSep 2 2016

...s to prioritize client needs and deliver thorough research reports that help clients to make informed decisions in their social and marketing journeys. When she’s not at Brandwatch, she enjoys walking around Central Park, reading and watching sports. Our in-house Research Team have answered key quest...

blog article

How to Use Social Media for New Product Development Research

Marketing

By Kit SmithSep 15 2016

...r less common can help you know how long-term the trend is and whether it is worth investing resources in it. Watching out for repeated emotional responses within the mentions can be fruitful. Noticing anger or frustration around a feature should ring alarm bells. Frequently repeated product and bran...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.