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[New Report] State of Social 2025

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blog article

Brexit Data: Post-Truth Politics and the EU Referendum

Online Trends

By Gemma JoyceMar 21 2017

...e on the data. Got questions? Email us react@brandwatch.com [bw_banner_cta type=2]Check out the Brandwatch Analytics platform in action.[/bw_banner_cta] Post-truth, alternative facts, and fake news have become popular phrases, but can we measure the effect? The Brandwatch React team is on it with the...

blog article

Following Suit: What Do Those Outside of the UK Think Of Brexit?

Online Trends

By Gemma JoyceMar 16 2017

...used as debates surrounding other countries’ positions in the EU develop. We’ll be sure to keep an eye on the data. Got questions? Email us react@brandwatch.com In the latest of the Brexit data blog series, the Brandwatch React team explore conversations surrounding Brexit coming from outside of the...

blog article

FinTech, Blockchain, and How Financial Institutions Can Capitalize on Disruption

Marketing

By Alex JonesMar 8 2017

...Entire businesses must be experts in the news and trends of today in order to best capitalize on tomorrow. [bw_banner_cta type=1 url=”https://www.brandwatch.com/reports/financial-services/” button=”GET THE REPORT” title= “Don’t let change disrupt your bottom line” image=”https://www.brandwatch.com/wp...

blog article

Interview: Eight Key Influencer Marketing Questions with Industry Expert Philip Brown

Marketing

By Ruxandra MindrutaMar 31 2017

...my friends or family members, they will consider watching it, because they trust my recommendations – Nielsen also reports that this form of earned media is the most trusted form of advertising. If I get paid to share my opinion about a TV show on Instagram to 300k followers, I may have an audience...

blog article

Interview: Amisha Gandhi on the True Value of Influencer Marketing

Marketing

By Ruxandra MindrutaApr 18 2017

...s this person saying about this particular issue, trend, or topic,’ and gaining some insights from that kind of offer that you’re making. What would you say is the top challenge that you face in your role? Measurement is the biggest challenge in influencer marketing for anyone. There is a need in the...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.