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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Report

A Decade of Dating: Exploring Consumer Perceptions of Online Dating

...How have our dating habits changed over time? What apps get the highest success rate, and who do they attract? Find out in our latest report...

Guide

Consumer Research: Building Better Personas

...Learn to build audiences and personas that deliver real value for your business....

Report

The Emoji Report 2017

We spent two years analyzing 6 billion emojis shared on Twitter to find: How Trump caused the use of 😡 emojis to grow by 22% The most negative countries and cities in the world 🌍 Brands and industries that generate the most anger 😤 Why the use of sad emojis grew by 100% last year 😢 The most popular...

Case Study

Supernatural

...How Supernatural and Brandwatch helped KAYAK connect with consumers...

Guide

The Analyst of 2020

...be holding analysts back heading into 2020 How analysts can bring insights to life in a way that meaningfully impacts their organization The attributes the best analysts have in common What will analysts need to succeed in 2020? Our guide brings together the thoughts and opinions of over 100 industr...

Guide

Social + NPS: How to Move Towards a Holistic View of Customer Advocacy

...lts. In this guide, you'll learn: The benefits of combining social data with traditional ways of measuring NPS How to blend the datasets to get the context behind your Net Promoter Score Step by step, how to generate your own social Net Promoter Score that can be accessed instantly Social + NPS: How...

Case Study

Fetch Rewards’ Journey with Digital Consumer Intelligence

...Learn how Fetch Rewards is leveraging digital insights with the help of Brandwatch Consumer Research....

Report

The Best Brands and Industries for Customer Experience 2020

There's no excuse for poor CX, and consumers are turning away from brands that let them down. Blending 200 million online conversations with 9,000 global survey responses, we studied: What are consumers' expectations around different industries? Which brands and industries create the most positive e...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.