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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

We Knew It! Brandwatch is one of Crain’s Best Places to Work in NYC

News

By Ashley CiminoOct 2 2014

...e to get in touch. [cta_button title=”Work with us!” text=”Work with us!” target=”https://www.brandwatch.com/careers/”]...

blog article

Getting Personal on Twitter: From Cat GIFs to Weird Tweets

Marketing

By Chelsea FearOct 15 2014

...rse. [cta_button title=”Come and join the fun” text=”Come and join the fun” target=”http://www.twitter.com/brandwatch”]  ...

blog article

Path to Purchase: Understanding the Customer Journey

Marketing

By James LovejoyOct 28 2014

...T” type=1 url=”https://www.brandwatch.com/consumer-tech-report-2016/” title=”What to learn more?” image=”https://www.brandwatch.com/wp-content/uploads/2016/07/EN-Report-Consumer_Tech-thumb-243×300.png” ]Understand how social is impacting the path to purchase for consumer tech brands.[/bw_banner_cta]...

blog article

Using Social Listening to Discover the Truth About Your Brand

Marketing

By Iris VermerenOct 29 2014

...lly turn some strategic levers. By performing side-by-side comparisons between your company and your current or potential competitors, your management can gain a deeper understanding of your brand in the context of the industry. Competitor benchmarking will help them validate the company’s strategy a...

blog article

7 Key Applications for a Social Media Command Center

Marketing

By James LovejoyNov 11 2014

...as well as a more in-depth look at its various applications. [cta_button title=”get the guide” text=”get the guide” target=”https://www.brandwatch.com/report-command-centers/”] Now you know. The best applications for the social media command center. Download the full guide from our Social Listening i...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.