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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
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blog article

Over 32,000 Tweets a Minute – The Champions League Final

Marketing

By Joel WindelsMay 21 2012

...o Chelsea, champions of Europe. With a fascinating summer of sport upcoming, including the Olympic Games and the European Championships, the Brandwatch team will be providing more minute-by-minute analysis of sporting events, lauding the social media champions of 2012. Watch this space…...

blog article

Are Automated Twitter DMs Actually Worth Sending?

Marketing

By Joel WindelsMay 24 2012

...a stab at measuring their success. The findings suggest that there may more validity to these spammers than most care to allow, and as annoying as they can be, they do have some merit. Watch the video to see what we discovered. We’d also love it if you let us know what you think of these videos, as w...

blog article

Christmas Case Study: Why Truly Terrible Adverts Still Work

Marketing

By Bryan TookeyJul 12 2012

...your brother-in-law and a truly horrible looking watch for your middle-aged husband. On credit. At c. 25% APR. So what was the reaction on social media? Well here’s the twitter word cloud: And here is the story in numbers: “6k, 150,198”: There was a lot of interest in this advert. Over 6,000 tweets,...

blog article

Product Update: 29 March 2010

News

By Fabrice RetkowskyMar 29 2010

...ndwatch to a full Monitoring and Engagement scenario. Over the next few weeks, we will be adding many more features to make Brandwatch a more powerful solution in engaging with your current and potential customers – so watch this space!...

blog article

The Big Question: How Do You Make Data Sexy?

Marketing

By Joel WindelsOct 15 2012

...nking … how do you make data sexy? We polled a smattering of the event’s attendees to try and discover their opinions on sexing up the numbers. Watch the video to discover what they said … Have your own ideas of how to make data sexy? Let us know in the comments below or tweet us....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.