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[New Report] State of Social 2024

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blog article

Financial Services: Building Trust from Knowledge

Marketing

By James LovejoyJan 24 2017

...more important factor in a marketplace where face-to-face interactions are increasingly replaced with automated ones. [bw_banner_cta type=1 url=”https://www.brandwatch.com/reports/financial-services/” button=”GET THE REPORT” title= “Don’t let change disrupt your bottom line” image=”https://www.brand...

blog article

Commentary: The Importance of Making Data Beautiful

Marketing

By James LovejoyMar 20 2017

...tell them? It should probably be engaging and easy-to-follow. With that in mind, we begin to cut back on all the facts that are irrelevant to the central story, focusing more on the trends than the individual points. With this view, we ultimately care more about the data reader, how they interpret th...

blog article

Interview: Cole Nussbaumer Knaflic on Telling Engaging Stories with Data

Marketing

By Ruxandra MindrutaApr 13 2017

...fective data visualization. What is the first real-world example that comes to mind when you think about excellence in storytelling with data? For me, top of mind when it comes to excellent examples of data storytelling is Hans Rosling, someone who you might want to check out. For anyone who is not f...

blog article

Keeping Up With Your Customers: Shifting to Consumer-Driven Innovation

Marketing

By Kristian BannisterApr 3 2017

...e competitive landscape. The chart below is an eye-opening illustration of the changing fortunes of major brands in this space. Source: IDC Worldwide Quarterly Mobile Phone Tracker Unsurprisingly, the biggest shake-up occurred after the launch of the first iPhone in 2007. In the resulting years, Noki...

blog article

4 Social Media Insights on Credit Cards

Marketing

By James LovejoyMay 5 2017

...t your bottom line” image=”https://www.brandwatch.com/wp-content/uploads/2017/02/Press-Release.png”]Learn how FinTech has already affected your company, and how to better take advantage of the changes.[/bw_banner_cta] Check out these super interesting social insights on credit cards. Find out who rep...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.