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[New Report] State of Social 2024

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blog article

G2 Crowd: We’re Closing 2015 as Number One for Customer Satisfaction

News

By Hannah TregearDec 17 2015

...We’re providing insights from the data through in-depth research reports by our experienced analysts to help our clients get the most from this new data source. We’ve got some ambitious and exciting developments happening in 2016, including the rollout of an app ecosystem with Vizia and an entirely...

blog article

CMO View: The Challenge of Trying to Measure the Unmeasurable

Marketing

By Will McInnesFeb 11 2016

...MRI scans et al. But a whole gamut of academic research – from behavioral economics, through to the long-term marketing effectiveness studies by Professor Byron Sharp and the Ehrenberg-Bass Institute for Marketing Science – show that we’re not really sure why we behave the way we do. And so the chal...

blog article

React: Teddies, Chocolates & Kittens – We Know What You Want for Valentine’s Day

Online Trends

By Gemma JoyceFeb 11 2016

...pefuls are frequenting more suitable platforms in search of Valentine’s Day romance. I’m going to commit to being more lenient with my right swipes on Tinder for Valentine’s Day. — J. Gonzales (@JayGee2008) February 9, 2016 Also, many people’s priorities lie elsewhere. I don’t want a boyfriend for Va...

blog article

Live Events & Big Data: Handling over 150,000 Searches on 30m+ Tweets

News

By David JonesMar 1 2016

...her via their Analytics Dashboards or within large-scaled command centers and social hubs using Vizia. That’s no mean feat and not something every platform can provide. In 2015, the volumes of data we were processing peaked at 5,000 tweets per second – that’s 300,000 tweets per minute. This year, ove...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.