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[Free Virtual Summit] Brandwatch Spark, Nov 19-21

Join industry pioneers at Spark to uncover cutting-edge insights and innovations shaping the future of marketing.

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Report

Consumer Trends for 2023

Learn from millions of consumer posts on social media to discover the latest changes in consumer behavior. You’ll read about: Consumer attitudes towards the cost of living crisis and buy now, pay later Consumer technology trends, including concerns about data privacy How diversity and inclusion impa...

blog article

Welcoming High Flyers From Oracle, Sage, and Salesforce to the Brandwatch Leadership Team

News

By Giles PalmerOct 16 2019

...Having just launched our new platform, Brandwatch looks to the future and to the team that will drive us forward....

Report

A Decade of Data

What can we learn from 100 billion social media posts from the last decade? In this report, you’ll find out: How online slang has changed over time How the emotions we share online change from year to year What big trends like diets and mobile games look like as they come and go over time 10 years o...

blog article

Europe Data: What the Tourism Industry Needs to Know About Changing Consumers

Uncategorized

By Emma HowardJun 22 2020

...Recent travel restrictions mean holidays have been off the menu for most citizens worldwide. Without the usual poolside piña coladas and street market serenades, how are consumers approaching holidays this year?...

blog article

The 20 Most Followed Accounts on TikTok

Online Trends

By Ksenia NewtonApr 17 2023

...Who has the most followers on TikTok? We checked out the data on one of the world's most popular apps to find out who has made it into the TikTok hall of fame....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.