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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Report

Is Cash Still King in Singapore?

...Covid-19, and how Singaporean interest in going cashless will be an advantage in coming months...

Guide

How to Use Reddit for Product & Consumer Research

...ch new source of consumer intelligence to inform: Competitive Intelligence Customer experience and support Audience analysis Influencer research As well as best practices for analyzing the unique data that Reddit offers. Learn how to use Reddit data to inform your competitive intelligence, customer e...

Case Study

Supernatural

...How Supernatural and Brandwatch helped KAYAK connect with consumers...

Case Study

The Body Shop

...Explore five ways Brandwatch helps The Body Shop connect with consumers and stand out from the crowd in a competitive market...

Report

The State of Moral Marketing

How can brands create meaningful campaigns that connect with their audiences and their values? We share best practice, using examples from some of the best campaigns of recent years. Learn about moral marketing from brands like Nike, Dick's Sporting Goods, Patagonia, Converse, and more. How can bran...

Guide

Measuring Campaign ROI Using Social Media Analytics

To truly understand the results of your campaign, you need the big picture. Using Nike and other real world examples, we'll take you through the metrics that are important and how to use them. So you’ve invested a lot of time, effort, and capital into a major campaign for your brand or client. It’s...

Report

The Rise of FinTech in APAC

Technology has changed the way consumers manage their money. In this report, you’ll find out what can be learned by analyzing conversations around: The rise of blockchain and cryptocurrencies Mobile banking offerings in the Asia-Pacific region Trends in personal finance Analyzing consumer conversati...

Case Study

Helen & Gertrude

...Learn how digital marketing & advertising agency Helen & Gertrude win new business and delight existing clients using Brandwatch Consumer Research....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.