[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Marcus BeardApr 8 2014
...atform. They demonstrate sloppy grammar and stream-of-consciousness nuggets of wit and/or confusion. But what does it mean? It evokes a feeling of both radical, norm-breaking protest and immature poop jokes. Is it pushing an anti-corporate agenda or laughing at the guy who just fell down the stairs?...
By Glenn WhiteApr 30 2014
..., this could be an issue. We want everyone in the company to understand the value and uses of Brandwatch, and to understand our users’ experience. That’s why we introduced a dog fooding programme in the company, to create scenarios that closely match what all our users do that anyone in the company c...
By Jasmine JaumeMay 9 2014
...have to be a bit broader and aim for something around 70% relevancy. Casting a wider net will get you a broader scope of mentions around the topic you are interested in and you can always make manual exclusions in the dashboard to ensure a cleaner data set for reporting. To evaluate the relevancy, tr...
By Sarah BarberMay 23 2014
...reduced dramatically, with the majority of usage being meta-conversation discussing the backlash to Coulter’s tweet and debating the pros and cons of hashtag-activism in general. What does it mean? So, what can be learned from Coulter’s hijacking of #bringbackourcountry from its original meaning an...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
