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740 items found for trend watch/feed/rss2/
By Dominick SoarMay 2 2012
...predictions about the next 12 months based on the trend data, but what do you think will happen? 91% of 258 household brands have a Twitter account: will this number fall further or is Twitter simply not a must for all brands? Should brands use Twitter purely to engage/serve customers or is there a p...
By Joel WindelsJul 25 2012
...rpose of the findings. By cleaning the data, Brandwatch can accurately predict future online trends. Behind each tweet, post and mention is a person interacting with a topic or brand. Queries This is where data collection begins. Queries define the data that is collected, specifying what is picked up...
By Carly FierroNov 8 2012
...(or at least stick around as long as social media trends can): 1. Consumers with a cause Consumers increasingly spend their cash on products and services that reflect their own ideals and goals. For example, if a consumer embraces green living, they are more likely to buy services from a company that...
By Joakim NilssonOct 2 2012
...you use a social media monitoring tool like Brandwatch you can easily count the total number of resolved issues thanks to the in-built tagging system. The audience is harder to accurately measure. But Brandwatch has good in-built support for estimating the reach. You can for example look at: forum t...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
