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By Ashling ScanlonFeb 5 2015
...the industry? [bw_banner_cta type=1 url=”https://www.brandwatch.com/report-travel-2014/” button=”GET THE REPORT” title= “Uncover more insights on the travel industry” image=”https://www.brandwatch.com/wp-content/uploads/2015/01/th-report-cover-icon.png”] Download the report and learn more.[/bw_banne...
By Marcus BeardFeb 10 2015
...uencing public opinion becomes much easier. We’ve compiled a comprehensive guide on reputation management with examples from Boeing & Asiana, Beverly Hills Hotel & United Airlines. It’s also got steps on how to deal with an incoming crisis and assess the damage. Anyone know Kanye’s email address? We...
By Chelsea FearFeb 26 2015
...measurement. Download our Campaign Measurement Guide to read how brands such as Argos used these frameworks to set objectives and effectively measure their results. [bw_banner_cta type=1 url=”https://www.brandwatch.com/guide-campaign-measurement” button=”GET THE FULL GUIDE” title= “Uncover more insig...
By Marcus BeardMar 4 2015
...ng some wrist-bling to show off. Every tech brand competes to become the name everyone remembers as they walk away from the show. Giants like HTC and Samsung were competing with up-and-coming Chinese manufacturers Huawei for a top spot. Even Sony’s gargantuan marketing budget couldn’t compete. Brandw...
By James LovejoyMar 6 2015
...ne. Across all author groups, Twitter is the most common form of communication. However, a higher percentage of healthcare professionals discuss HIV on Twitter as compared to patients. Patients’ higher participation rates on blogs and forums could be a reflection of the fact that these channels offer...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.