[New Report] State of Social 2025
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Ruxandra MindrutaAug 3 2016
...ies will be bringing their influencer marketing in-house, to get better prices and a direct channel of communication with their influencers. Misha Talavera [bw_banner_cta type=2]Let the power of social intelligence boost your influencer marketing.[/bw_banner_cta] We get asked a lot about influencer...
By Natalie MeehanAug 10 2016
...good proportion of the work seems to be moving in-house as organizations are becoming more data driven. I’ve been working in social data since the industry started, and whereas people were very suspicious of it – there’s still an element of that, but we’re now in a place that people, even if they’re...
By Kit SmithSep 22 2016
...oduct itself. Delivering great customer service Research company Access Development reports that 79% of customers would take their business to a competitor within a week of experiencing poor customer service. The estimated cost of customers switching their choice of businesses due to poor service is...
By Gareth PriceSep 15 2016
...to reach an insight. In planning, facts generally come from quantitative research, but equally can be as a simple as a thing that is known to be true: ‘your luggage travels separately to you’. Observations are subjective statements based on something we’ve seen or heard: ‘people get stressed when the...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
