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blog article

Big Boulder Conference 2015: Creating the Future of Social Data

Marketing

By Fiona SalukJun 2 2015

...l brands in the country. If you have dreams about social data… Whatever your industry may be, if social data makes its way in your daily routine, this is the conference you want to attend to gain insights you won’t find sitting at your desk. Even if you’re the most experienced social analytics whiz i...

blog article

How to Get Started with Data Journalism

Marketing

By Kit SmithJun 28 2016

...icher insights. Creating detailed content through social data journalism We regularly use social data to publish this type of content at Brandwatch. In order to illustrate how this approach works, we wanted to share some examples of how we create this content that has often done very well for us. Wha...

blog article

Tools and Techniques to Improve SEO and SM Results

Uncategorized

By Dave ChaffeyMay 30 2013

...Google Analytics.We also cover how to use the new Social Reports in Google Analytics which group social media so that setting up an Advanced Segment for Google Analytics is less necessary. The other technique, also relatively new, is Multi-Channel Funnels. This provides information on Assists deliver...

blog article

Brandwatch and Clarabridge Join Forces to Offer an Integrated CEM Solution

News

By Jasmine JaumeJun 25 2013

...r social media, further expanding our Clarabridge Social offering. The level of rich social media data provided by Brandwatch coupled with the intelligent analytics and operationalize capabilities provided by Clarabridge enable our customers to have the most sophisticated CEM hub available on the mar...

blog article

The Complete Guide to Cause Marketing

Marketing

By Kit SmithNov 23 2016

...totaled 17 million users through The Economist’s social media channels. It generated 145,000 social media interactions, including likes, comments, and shares. For any type of campaign measurement and analysis, Brandwatch provides detailed metrics to understand campaigns and audiences in detail. To d...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.