Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Dinah AlobeidAug 3 2017
...short email? Shoot one over with a bulleted, easy-to-read note on how marrying web traffic with social data revealed that late-time internet perusers are your untapped customer base. If you’re a Vizia user, create a dedicated scene tile to showcase insights as they happen, in real time. What better...
By Sean CampbellNov 28 2017
...never heard a complaint that a vendor gave a proof-of-concept or demo too early on. Quite the reverse, actually. We often hear grumbles that sales reps spend way too much time on the slide deck before getting to the good part. Though some customers may enjoy the PowerPoint view of a product, others c...
By Ksenia NewtonDec 15 2023
...itter or Reddit. Focus Groups and Surveys Another common way to do brand research. You can get a very good understanding of your brand awareness, particularly among specific groups (depending on how you conduct the survey). You again get sentiment from these, but you can also get some very in-depth q...
By Kristian BannisterNov 27 2017
...ion: When the recipient engages with the bold call-to-action buttons to watch, or add to a personal list, the algorithms Netflix uses will learn more about that person’s taste. Next time, the recommendation Netflix sends will be even more on point. Starbucks: Connecting bricks and clicks Starbucks is...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.