[New Report] State of Social 2025
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Dinah AlobeidMar 21 2016
...er campaigns” button=”Get the guide” url=”https://www.brandwatch.com/guides/campaign-measurement/” image=”https://www.brandwatch.com/wp-content/uploads/2015/02/CampaignMease-Thumbnail.jpg”]Learn how to turn campaign measurement into a competitive advantage.[/bw_banner_cta] We uncover the top 10 Twitt...
By Hannah TregearJun 21 2017
...tle white car. [bw_banner_cta type=1 url=”https://www.brandwatch.com/case-studies/aol-ford/” button=”GET THE CASE STUDY” title= “Uncover more insights” image=”https://www.brandwatch.com/wp-content/uploads/2017/06/aol-fordPress-Release-Thumbnail-.png”] Download the case study and learn more.[/bw_banne...
By Gemma JoyceJun 21 2017
...is in Action” button=”Get the guide” url=”https://www.brandwatch.com/guides/logo-recognition/” image=”https://www.brandwatch.com/wp-content/uploads/2017/06/Press-Release-Thumbnail_NEW-1.png”]Learn how to revolutionize your marketing and insights teams with image analysis.[/bw_banner_cta] As marketers...
By Josh BoydSep 14 2017
...ics. This is used to measure the performance of a company and compare it to others over time. This will often include looking at the practice behind these metrics as well. This means companies can look to define ‘best practice’ for specific metrics and compare this to their own approach. The benefits...
By Alex JonesSep 26 2017
...g the sentiment of conversations surrounding your company is a common part of social media and digital marketing reporting. However, these kinds of analyses cannot inform better decision-making without a broader view. To see this in action, here’s an example. According to our research, nearly a third...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
