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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Report

The Marketer of 2023

...als from organizations like IKEA, Vela Software, Wunder.io, and Parents Plus are thinking about the tools, resources, and skills that will enable success in 2023. You’ll learn about: The current challenges marketers are facing A look back at 2022: What worked? And what are the knowledge and resource...

Report

Brand Visibility Report: Why Your Brand Needs a Strong Visual Identity

...st visible industries in 2022 Visual trends from different generations The effect of influencers in boosting brand visibility Key takeaways and how-tos for your company Explore the latest visual trends on social media, from the most visible brand and sectors through to emerging aesthetics....

Report

Endurance, Inequality, Innovation: How Covid-19 Has Transformed Consumer Attitudes and Behaviors

...on how consumers have adapted to life under Covid-19. You'll learn: How the ‘back to basics’ trend took hold in lockdown, and could continue post-outbreak How consumers are approaching medical treatment when fewer than half say they feel safe going to see a doctor What many consumers consider as a k...

Guide

The Essential LinkedIn Guide for Marketers

...In this guide you’ll learn how to: Showcase your brand on LinkedIn Find and start a dialog with new customers Generate new business in both the B2B and B2C spaces What can your brand do with LinkedIn’s wealth of targeting, engaging, content-sharing, and analytics features?...

Guide

The Complete Marketer’s Guide to 2018

...keters need to make the most of 2018. Get quick tips on five key areas of marketing, including: real-time marketing, using qualitative data, understanding and measuring CX, creating data-driven strategies, and proving marketing ROI. Get the tools you'll need to nail 2018....

Guide

Building a Culture of Data at Your Organization

...ing your culture of data to enable better decision making A culture of data is a culture of decision – data is fundamental to making smart decisions at all levels of an organization...

Report

How Are Different Generations Planning for Summer 2021?

...Find out what's worrying, what's exciting, and what's trending in conversations around summer 2021...

Case Study

LateRooms.com

...prove its customer service. In an industry as fast-paced and customer-focused as travel, you need to make sure you have eyes everywhere. That's why LateRooms.com, the UK's leading hotel booking site, chose Brandwatch to improve its customer service. LateRooms.com is the UK’s leading hotel booking sit...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.