[New Report] State of Social 2025
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Iris VermerenAug 15 2013
...earch more accurate and powerful. More about this comprehensive set of operators can be found here. One of our favourite operators is the truncation wildcard (symbol *). It provides the ability to expand your search to include any words that begin with same root, but could end in anything of any size...
By Gina HortonDec 12 2013
...ndustry is maximising the opportunities that are being presented. In order to accomplish this we carefully selected a sample of forty radio stations across the UK and the US, and uncovered some valuable information. In the UK … Radio listeners are a very loyal audience, with 88% of those who interact...
By Ruxandra MindrutaDec 17 2013
...r account than a radio station’s Twitter account, compared to UK’s percentage, which is only 20%. 3/ In terms of most popular topics of discussion, for UK, 60% of all listener mentions of radio related to the songs played, whereas US conversation centred around celebrity culture: news, interviews o...
By Gina HortonDec 18 2013
...line growth, and the biggest encouragement of word-of-mouth. They recommend and share a brand two to four times more than the average consumer. WOM has been prevalent in marketing jargon since the ‘60s, and though it is the most unmanageable form of marketing, it yields the greatest results (don’t ju...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
