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902 items found for "social presence showdown"/feed/rss2/feed/rss2/
By Natalie MeehanMay 10 2016
...st and smart decisions that have been informed by social. How do you deliver social intelligence at scale? What are the biggest challenges and how has this expert panel overcome them? Join these leading practitioners to hear how they make it happen.” It’s going to be really interesting discovering ho...
By Fiona SalukJan 23 2015
...ter in April 2010. One of the first brands with a social command center, Gatorade has used social listening for campaign measurement, notably surrounding their “Gatorade has evolved” campaign. The ads featured a song by rapper David Banner, which generated a lot of online chatter, and resulted in Gat...
By Ben EllisJul 11 2016
...rand. Brand social accounts: username of all your social accounts, regardless of social network. Brand people: names of people in your C-suite, as well as any influential people working for the company or related to it. For instance, the catch-all Query I have for Microsoft includes Satya Nadella (CE...
By Kit SmithAug 12 2016
...wing focus on consumer and market insights in the social intelligence space attests to this. Making social intelligence a part of your research and insights toolset helps to build a more rounded picture of customers, and can surface consumer insights that traditional means cannot reach. Consumer insi...
By Alex JonesOct 4 2016
...ies managing their “online shelf space?” In The Social Outlook, the difference between the social impacts of retailers and CPG companies demonstrated an important insight into the industries analyzed. Our Social Industries Index, measuring five key engagement metrics, was the report’s first stop in...
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