[New Report] State of Social 2025
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Caroline SkipseyJun 11 2014
...negative content including bad reviews, malicious comments and mis-judged social media posts. Another one in ten hated the way their brand was portrayed on the first page of search results but two thirds didn’t know how to go about dealing with it to create a more positive digital showcase. And that’...
By Natalie MeehanJan 5 2015
...g about your brand in much more detail, and Minute-by-minute Charting, allowing you to understand the exact moments causing peaks in conversation, topic and sentiment changes, and surfacing new audiences to engage with. We launched Hindsight in July, offering access to the full eight years of public...
By Kristian BannisterMar 23 2015
...For example, for our food and beverage report we compared conversations around bacon and kale. By plotting the mentions by location, we were able to see which states were more likely to be chatting about kale and which were all about the bacon. This insight sparked further discussion, such as ‘does...
By Edward CrookApr 9 2015
...download an app, health and fitness ask for longer-term commitment. In this study, I looked at public data from popular running apps to see what separates long-term runners from those who bowed out early on. Most of us will be familiar with running app Tweets. Mobile apps/devices are paired with acco...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
