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By Diana GallowayMar 12 2013
...orums available and can be a useful tool for most businesses. Companies can create tweets on the go and can highlight every aspect of their company, from their shipping department to their CEO. However, many companies forget the importance of posting engaging tweets; nobody wants to read the same thi...
By Diane Pierre-LouisJun 12 2013
...e when they are in the vicinity of the particular business. For example, business can attract potential customers – and support a good cause – by hosting a silent auction, trivia tournament or similar event for charity and sharing it on Foursquare. Rewarding Loyal Customers With the Foursquare Specia...
By Gemma JoyceAug 30 2016
...lf for the future. In his five year career at the company he’s seen a lot of change in the marketing landscape. The complexity of the landscape is increasing exponentially every year and it’s actually very confusing for a marketer. I think nowadays to even work out what their job is and where they sh...
By Michoel OginceFeb 7 2014
...es need to consider before establishing their own command centres? Alot! First up is a business plan – which needs to answer what is the purpose of the Command Center? Examples include: customer care, real-time engagement, a catalyst for owned content creation, competitive benchmarking and paid med...
By JeremyMar 12 2014
...s to give your most loyal customer a peek at your company’s upcoming products. You could use this to get feedback on whether or not your store should carry this item. If your company makes the product, you could get feedback on the item and make changes if necessary. Feedback: You can use a secret bo...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.