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[New Report] State of Social 2025

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blog article

Trump’s Terrifying Influence: How a Single Tweet Can Cost Billions of Dollars

Online Trends

By Gemma JoyceDec 13 2016

...ed is that he’s not even president yet… If this becomes a weekly event, it’s going to have a negative impact on the business climate.” [bw_also_like id=”87883”] Treading on Trump shaped egg shells While the Boeing stock prices stabilized, the tweet was posted just after it was reported that their CEO...

blog article

@RealDonaldTrump vs. @POTUS: The Curious Habits of The Tweeting President

Online Trends

By Gemma JoyceAug 2 2017

...it occurred on @realdonaldtrump. https://twitter.com/realDonaldTrump/status/869858333477523458 https://twitter.com/POTUS/statuses/885888121266618368 There’s certainly a blurring of the line between personal and official, however. For example, Trump’s announcement on disallowing transgender soldiers...

blog article

The Data on Just How Much People Hate the Idea of Dunkin’ Donuts Changing its Name

Online Trends

By Kellan TerryAug 14 2017

...the internet’s reaction is below. https://twitter.com/joshgondelman/status/893834365469425664 https://twitter.com/mariskreizman/status/893827949413228544 This may serve as a moment of enlightenment for Dunkin’ Donuts. Don’t drop the “Donut.” The loyal consumers you have already call your locations “D...

blog article

How to Equip Your Team to Create Incredible Reactive Content

Marketing

By Gemma JoyceMay 8 2018

...t creation. Here they are: 1. Proper training for community managers If you consider posting on social media and writing blogs to be the job of an untrained intern you may want to re-think what you want these platforms to achieve. If you want your social accounts and content to reflect the company’s...

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