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[New Report] State of Social 2025

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blog article

Ranking Brands By Their Online Sentiment

Marketing

By Katja GarroodNov 10 2008

...H4, Endemol, and Davina McCall. I also know which sites I should start targerting for next years “big brother really is complete and utter trite” … campaign. Most satisfying, is that I can now do this kind of analysis, in about 4 minutes , my coffee stays hot, and I can use this company blog to show...

blog article

The Rise in Online Fundraising and the Perception of JustGiving

Marketing

By Jasmine JaumeOct 12 2012

...s a real opportunity” and says “hopefully it’ll become a more integral part of our business, and what we do, and how we liaise with our supporters.” Joe Wilson, who is a Media Analyst at the RSPCA, explains that social media monitoring is used “to inform the campaign […] and help to define the succes...

blog article

The Big Question: How Do You Make Data Sexy?

Marketing

By Joel WindelsOct 15 2012

...might have noticed us (and a fair few major news sites) going on about the Digital Sizzle 6 hackathon that took place in London recently. We were very proud to be one of the events sponsors, as well as offering up our API to the geniuses taking part and having several members of our team on hand to...

blog article

Brighton Digital Festival Lights Up on Social Media

Marketing

By Jasmine JaumeOct 16 2012

...stival also featured on several high profile news sites, including The Guardian and local newspaper The Argus. When it comes to the use of event hashtags, we found that most tweeters posted about specific events during the morning, with another, smaller, peak in conversation mid-afternoon. BrightonSE...

blog article

Social Media and Furniture Retailers (With Added Meatballs)

Marketing

By Jasmine JaumeNov 26 2012

...conversation for most brands. But not so when it comes to furniture. Although IKEA was discussed predominantly on Twitter, other furniture brands saw much more discussion on news sites and forums. Tweets about IKEA were frequent on a daily basis throughout September, though a photo of a woman sleepi...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.