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[New Report] State of Social 2024

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blog article

Six Dos and Don’ts of Using Hashtags for Events

Marketing

By Michaela VoglDec 20 2023

...success: 1. Do make the hashtag relevant This is common sense really. Obviously, a relevant word is better than something seemingly unrelated to the event. Using the event name or something similar that can be used within a sentence will encourage people to give up their characters to the hashtag. P...

blog article

Event Marketing: How to Successfully Promote an Event

Marketing

By Heather TruettnerDec 1 2017

...are a number of ways to do this. Live tweet: Have community managers dedicated to tweeting the goings on of the event on a continual basis. They should act as the eyes and ears on the ground and report back using social media. Use pictures and videos of the event to amplify your presence even further...

blog article

Living Social’s $3bn valuation

Marketing

By Hannah EmanuelApr 5 2011

...edals? Fig 1. Volume of mentions for livingsocial.com Looking at the history graph that the biggest increase in regular chat was prompted by their Amazon voucher deal collaboration on January 19th following. More interest was generated on Feb 4th with their pre-superbowl ad. Back to the deals on 2nd...

blog article

Brandwatch Brings Social Media Monitoring To Your Twitter Client

Marketing

By Dominick SoarJun 2 2011

...will never match the power of the main Brandwatch platform, we hope it will serve as a handy and simple tool for users wanting to keep an eye on a brand or topic while they go about their daily business. If you want to know more, or you’re having any problems with the plugin, please contact seesmic@...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.